Admin & Marketing Associate.

About Herbal Goodness

Herbal Goodness is a fast-growing wellness company committed to providing premium herbal teas, liquid extracts, superfoods, and supplements that support healthy living and transform lives. We are seeking a motivated, detail-oriented, and digitally fluent Admin & Marketing Associate to support the CEO, keep day-to-day operations running smoothly, and contribute to our brand's growth across e-commerce and social media channels.

Position Summary

The Admin & Marketing Associate will support the CEO and cross-functional teams across administrative tasks, business operations, and digital marketing. This person will help manage priorities, keep projects moving, and actively grow Herbal Goodness's presence on Amazon, Walmart, Shopify, LinkedIn, Instagram, and TikTok.

This role is a great fit for an early-career candidate who is organized, curious, and comfortable with digital tools and AI. You will gain hands-on experience across e-commerce operations, executive support, and social media growth in a fast-paced, mission-driven company.

Key Responsibilities

Administrative Support

• Research topics, summarize findings, and create documents and presentations to support business decisions
• Leverage company AI tools to improve team efficiency, automate repetitive tasks, and make work easier across the organization
• Maintain organized systems for files, communications, and workflows

CEO & Business Development Support

• Manage the CEO's calendar, schedule meetings, and ensure priorities are protected
• Track and follow up on action items from meetings and leadership discussions
• Manage and organize the CEO's Asana task board to keep projects on track
• Support analysis and updates across Amazon, Walmart, and Shopify sales channels
• Manage Helium 10 for Amazon keyword tracking, listing optimization, and competitive research
• Pull and synthesize reporting from Sellerboard to surface insights on profitability, sales trends, and performance

Marketing Support

• Grow the CEO's LinkedIn profile through consistent content, engagement, and community building (KPI: follower growth and engagement rate)
• Grow Herbal Goodness's Instagram account through strategic posting, storytelling, and audience interaction (KPI: follower growth and engagement rate)
• Grow the company's TikTok presence with a focus on content that drives revenue and builds community (KPIs: revenue attributed to TikTok, sales conversions, and customer service metrics)

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field preferred
• 0 to 2 years of experience in an administrative, marketing, or operations support role (internship experience welcome)
• Strong organizational skills and the ability to manage multiple priorities
• Comfortable using AI tools to improve output and speed
• Familiarity with project management tools such as Asana or similar platforms
• Experience managing or contributing to brand social media accounts (LinkedIn, Instagram, TikTok) is a plus
• Excellent written and verbal communication skills
• Able to work independently in a remote environment while staying closely aligned with leadership

Preferred Experience

Candidates with experience in the following areas will be especially attractive:

• Social media content creation or community management for a product brand
• E-commerce platforms, including Amazon, Walmart Marketplace, or Shopify
• Administrative or executive support (internship or part-time experience counts)
• Start-up or growth-stage company environments
• Basic data analysis or reporting using Excel or Google Sheets

What We're Looking For

We are looking for someone who is:

• Proactive and eager to learn, with a willingness to take initiative
• Highly organized, detail-oriented, and dependable
• Digitally savvy and excited to work with modern tools and AI
• A strong communicator who can represent the CEO and brand professionally
• Energized by growth and motivated to contribute in a meaningful way from day one