Appointment Setter at Fella Health (Remote, US Hours, $20.5k/yr total comp inc equity)

About Fella Health Fella Health helps middle-aged men live 10 years longer. We are the telemedicine clinic for bigger guys, worldwide. We use medical weight loss treatment to solve our fellas' most pressing healthcare need, then remain a fella's core healthcare provider for the rest of their life - focused on men's health, longevity, mental health, and primary care. We will have served 1 million fellas by the end of 2026, and 10 million fellas by the end of 2028. Our mission is to solve male obesity worldwide, by accelerating the take-up of GLP-1s in middle-aged men. From this, we’ll become the world’s leading men’s health brand. We’ve grown >150x since Sept 2022, grown >10x since Nov 2023, and are strongly cashflow positive. We have expanded our state coverage to >95% of US population, have started to expand our clinical protocol beyond weight (e.g. testosterone), and are eyeing up international expansion. We're still a young startup and are moving quickly. We have a long way to go. This is still Day 1. You can read more about working at Fella here: https://fella.notion.site/Working-at-Fella-14a2ac8575d34d148d009bb410387af4 We're backed by top healthcare & consumer investors:

• Y Combinator
• Global Founders Capital — backed Facebook, Slack, LinkedIn, Revolut, Rocket Internet
• AngelList Early Stage Fund (backed by Naval Ravikant)
• BrandProject (venture-builder behind 2 unicorns)
• The founders of Indeed, Curative (unicorn), Alan (unicorn), Kaia Health (>$300mil valuation), Vouch Insurance (>$500mil valuation), Not Boring (Packy McCormick)

The Opportunity as Appointment Setter As Appointment Setter, you’ll help the Growth team drive customer acquisition & conversions through our pre-conversion communications channels (email, SMS, and live chat). You’ll communicate directly to pre-conversion fellas and address any questions, pain points, or objections they may have with the program. You will excel at nurturing leads and assisting potential customers throughout their pre-conversion journey. This role drastically affects the Growth team’s ability to scale. This role is FTE and remote. You will work in one of these two possible time slots:

• Tuesday - Saturday: 11 AM - 8 PM ET Sunday & Monday: Off
• Thursday - Monday: 2 PM - 11 PM ET Tuesday & Wednesday: Off

You'll be reporting directly to our Lifecycle Marketing Lead (Jamie Barnes), as well as working closely with our Head of Growth (Dave Lane).

Key Responsibilities

• You’ll respond promptly and professionally to customer inquiries via multiple pre-conversion channels (SMS, live chat, email)
• You’ll provide accurate information about our program/treatment/pricing to potential customers.
• You’ll assist customers with the pre-conversion process, addressing concerns and overcoming objections.
• You’ll craft compelling, personalized messages that address customer pain points and highlight product value.
• You’ll collaborate with the Growth team to optimize communication strategies and campaign effectiveness.

Need to Have

• Language: You are fluent in English and have excellent written and verbal communication skills
• Experience: you have a background in customer service, sales, marketing, communications, or related fields.
• Complexity: you're highly organized and can complete multiple projects concurrently.
• Focus on Customer: you have a customer-oriented mindset with a passion for delivering exceptional service.
• Learning: you're an autodidact with impressive speed and resourcefulness. You regularly teach yourself the skills you need from scratch.
• Mindset: you calmly handle uncertainty and rapidly changing situations.

Nice to Have

• Software Proficiency: you are proficient in using customer service software and CRM systems (We use Front).
• Past: you've been pulled into important problems, taken risks, excelled in new areas. You've likely created something from nothing, however small.

Our cultural standards These are the core cultural standards to which we hold ourselves & our team members at Fella:

• Belief in the mission — we will have served 10 million fellas by the end of 2028 (1 million fellas by end of 2026) and we transform the life of most fellas who join. We have a lot of work to do. We are obsessed with our fellas and are dedicated to the mission.
• Bulldozing barriers — the world is malleable and we shape it. We truly believe this and act accordingly. We are relentlessly resourceful and are at the mercy of no-one but ourselves.
• Unwavering integrity — we are at the frontier, so we often live in ambiguity with no trodden path. When we can’t look to others for guidance, we must maintain impeccable ethics and unwavering integrity.
• Enduring frugality — we are frugal. We hate being wasteful and we are anti-luxury. We spend our cash wisely & carefully - in a way that would make our grandmas proud.
• Do what is needed — speed is critical and often the solutions we need are messy. We are comfortable moving quickly, taking on gritty work, and owning projects from noticing the problem to delivering the outcome.
• Distaste for incompetence — we’re highly capable. We have a dedication to excellence and reject incompetence. We’re obsessed with our role, with a commitment to compounding self-improvement.
• Commitment to candor — we believe in open communication and transparency. We are clear & caring communicators, welcoming feedback.
• Only the paranoid survive — the road of expansion is bumpy. We are not fair weather sailers; we embrace the storms. However much we’ve already done, however far we’ve already come — all our work is still ahead of us.
• Keep your head down — we’re boring people doing exciting work. We don’t chase short-term status: we ignore short-term dopamine hits and focus on what matters. Outsiders will underestimate us and we revel in that.

“You just build an amazing experience. Make each step amazing. Make every decision in the long term interest of the fella. Give the fella massively more value than you take.” — a poetic extract from one of our advisors

Compensation and Benefits

• Compensation: $20.5k/yr total comp (salary + equity, inclusive of 13th month)
• Vacation: generous PTO with a yearly minimum (>2wks/yr)
• Remote: our team is fully distributed across the world and functions fully remotely
• Healthcare: comprehensive medical insurance ($500/yr)
• Personal development: budget for books, courses, coaching ($400/yr)
• Personal wellness: budget for gym, health apps ($400/yr)
• What are we missing? We're still early so you get to shape our culture.

How to Apply

• Apply at the job board you are in or directly into Ashby.
• Email lorena+hiring[at]joinfella.com with:

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